English language
Published by HyperSuasion.
Vanessa Ugatti dramatically shifts the thinking for accountants, lawyers and consultants taking them from their own perceptions of not feelingthey can really charge what they are worth, to doing just that - and more! "If there was only one action you took in the immediatefuture to grow your business, it has to be to read True Worth - a workof genius - and ring Vanessa!" Roger Salvetti, Director, BiscoesSolicitors Inside this concise and easy-to-read yet powerful little book, you'll discover and learn: Why clients resist paying you what you're worth and how to change that. How to feel more confident about the value of your work. The "UV + CV + CD = CW" formula for communicating and getting your true worth. What to say and do to ensure your clients understand the value you bring to their organization. How to feel more comfortable when it comes to discussing fees.
Some of the reviews say that the information is very basic. That may be true, but a lot of it was new to me, and given that it's very short (32 pages in paperback) and cheap (99p for the ebook), I didn't expect it to go into great depth, nor did I want it to.
My only complaint is that a full quarter of the book is back matter - about the author, quotes from clients, etc.
