Small Is the New Big

As one of today's most influential business thinkers, Godin helps his army of fans stay focused, stay connected, and stay dissatisfied with the status quo, the ordinary, the boring. His books, blog posts, magazine articles, and speeches have inspired entrepreneurs, marketing people, innovators, and managers around the world. Here, for the first time, Godin has collected the most provocative short pieces from his pioneering blog. This book also includes his most popular columns from Fast Company magazine, and several of the short e-books he has written in the last few years.--From publisher description.